Black Girls Shoot Too

Project:
Black Girls Shoot Too — Brand Identity & Visual System

Overview:
Created a bold and empowering brand identity for Black Girls Shoot Too, a creative collective supporting and celebrating Black women photographers. The visual system was designed to reflect confidence, artistry, and community — blending strength with approachability across identity assets and business cards.

Role & Skills:
Identity Design • Branding • Illustration • Visual System Development

Tools:
Adobe Illustrator • Vandercook 3

Process & Approach:
The design process centered on representing authenticity and pride through strong geometric shapes, expressive typography, and a warm yet striking color palette. Illustrative accents added a personal, handcrafted feel while reinforcing the collective’s creative spirit.

Outcome:
A unified brand system that elevates the organization’s visibility and gives members a cohesive visual presence — helping to foster recognition, connection, and empowerment within the photography community.